William Hill Mobile App Review

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Read on for a full review of the William Hill UK mobile app.

william hill mobile app

How to download the William Hill App

Like many online betting apps in the UK, the William Hill app can be downloaded completely free of charge. This is true for both the Android and iOS versions, and here’s how you can download this app on both operating platforms.


Simply type in William Hill into the app store, which should load up the app at the top of the page. Install the app as you would normally do with any other app, then process to open the app and log in. This whole process should take you no longer than a couple of minutes – slightly longer if you must register an account.


Unlike the iOS app, you’ll need to initiate the download here from the William Hill mobile site rather than through the Google Play Store. Just look for the Android icon, push the button, and you will then be prompted to trust the APK file. Make sure that you do click trust, and then the app should download onto your device within a minute or two.

How to open an account and use the William Hill promo code

After you have downloaded the relevant mobile app for your device, you must register an account if you haven’t already done so. This is quite an easy process, as all you need to do is click ‘register’ then you will already be on the sign-up page. You must provide details ranging from your age, title, gender, address, and contact. The main aspect that you should focus on here is the promo code, however, which you can enter before finishing the sign-up.

By entering the William Hill promo code the welcome offer that you see will automatically be applied, so you no longer need to worry about the opt-in or anything else.

How to fund your account

Now that you have an open account, you will need to invest some money so that you can place real cash wagers. To do this, simply sign in and head to the deposits page. Here you can choose whatever payment method you’d like to use to make your deposit, then you can simply enter the amount and process it.

Play on William Hill App

William Hill logo

Sports Bet on Mobile

William Hill covers many major leagues that will appeal to UK puners, which include top-tier European football, horse racing, basketball, tennis, rugby, and cricket. They haven’t capped it there though, for they also cover sports that take place in Australia as well as the USA, with sports like American Football and Aussie Rules also listed.

How to place a bet on the William Hill app

Providing that you are signed in and that you have enough money to place the desired wager, this step is simple. You can choose your sport, scroll through until you find a betting market that looks appealing, select the bet in that market, then place your wager. This process remains the same whether you are making a pre-game bet or an in-play bet.

Play Bingo on William Hill app

You can access many bingo games and tournaments from the William Hill app, and some entry fees are as low as just a few pence. We particularly enjoyed the chance to engage with other bingo players too through the chat function, and jackpots are sometimes in the hundreds of dollars for just a few bucks entry!

Play poker on Mobile 

Poker is available with William Hill, but it isn’t the most extensive offering. You are limited in terms of the tournaments and tables that you can play at, and the interface isn’t as good as we’ve found with other platforms.

Best Mobile App Features

  • Odds

For most of their sports, William Hill gives more value than other UK bookmakers. This means that if you bet correctly, the payouts will be larger.

  • Range of markets

There are thousands of markets available from the app, which puts William Hill up there with some of the best in the world, not just the UK.

  • Live streaming

You don’t always find bookies that give live streaming for their sports, so the fact that William Hill does is a bonus. The streaming quality is quite good from the mobile app too, and you can even view events on full-screen.

  • Casino gaming

Through a separate casino app, William Hill offers video slots, table games, and many different card games. This, of course, gives more variation to the overall product offering.

  • 24/7 live chat

If you need live chat assistance at any time of day, William Hill is there to provide exactly what you need.

Mobile App vs Desktop Comparison

Mobile App

Desktop Comparison





Awesome selection of markets

Slight delay in live bets being places

Easy sign-up process

Cash-out options not too generous

Coverage of all popular sports in UK

Need to download multiple apps for multiple products

Competitive sporting odds

Not many markets for less popular sports

Casino betting also available

Seems to drain phone battery quite quickly

24/7 live chat

Need to download software for poker

Live streaming available

Not always cash out options

One account for all products

Account can be restricted after several successful sports bets

William Hill Other Assets

User Experience

The William Hill app is just awesome to use, and we don’t say this lightly. The app seems to be one of the quickest in terms of response time that we have used in , and whether you are betting on sports or enjoying casino games, it’s rapid!

Do note that the sports betting app and the main casino app are two different downloads, although you can access both from just one account. Regardless of the app that you are using, the layout is simple, but the appeal of the interface is fantastic.

In-play betting

In-play betting is 100% available with William Hill, and in fact, you’d be pushed to find a sports event taking place that doesn’t have live markets available. This is true for the most popular leagues on the platform, and you can make an in-play bet with literally two pushes of the screen.

Live Streaming on Mobile 

As long as you have funds in your account, William Hill will permit live streaming access for a range of sporting events. Some of the more popular events include basketball and horse racing, and all in all, the quality of the stream is reasonable.

Mobile Promotions

There may be no mobile-specific welcome offer, but if you do choose to sign up through the mobile app, you can still access the exact same welcome bonus for all players. Currently, the welcome offer given by William Hill is a bet £10 get £30 promotion. As long as the qualifying bet is placed on an event with odds higher than 1.5, you’ll instantly get two free bets of £15 value.

New customers using promo code P30 only, min £10/€10 stake, min odds 1/2, free bets paid as 2x £15/€15 (30 days expiry), free bet/payment method/player/country restrictions apply.

Alternatively, if you want to access the casino offer too, you can do so. The casino bonus is currently a 100% deposit match with a potential reward of £300.

William Hill App Review – All-Around Excellence

We think that the layout, visual appeal, and range of wagers that can be made with William Hill are straight out of the top-drawer. Besides the attractive welcome offer, which can be availed by using the William Hill Promo Code they give an experience that consists of everything you could want from a betting platform.

With casino gaming, a solid range of sports markets, live streaming, and in-play betting, they have clearly invested heavily in developing a great mobile app.